Profile
If you have already successfully completed a first degree in "Business Informatics", "Computer Science" or "Economics" and want to expand your IT skills to include the all-dominant topics in information technology "Big Data" and the "Internet of Things" as well as "Consulting Competence" with a Master's degree, then you've come to the right place!
You can also choose to study the Master's in Business Informatics with a focus on Data Science & Consulting on a dual study program. Cooperation partners offer a development plan carefully coordinated with the course of study, which also takes into account your wishes for a specialization.
In the practice-integrated Master's programs, you will work in the company for the two years of your studies with an attractive monthly salary. This gives you interesting insights into departments and international projects alongside your studies. Due to the close coordination with the course of studies and the mutual commitment, you can work on much more qualified tasks than would be the case with regular working student activities.
The advantage of our practice-integrated Master's programs over conventional dual Master's programs is their greater flexibility: you have a lot of influence on the design of your individual training plan in the company and can structure your working hours flexibly - without rigid blocks of time. This is particularly beneficial for long-term projects.
Find out more about the practice-integrated Master's programs on the websites or via the job advertisements of the cooperation partners. You apply to the respective cooperation partner in parallel to the regular application process at Ludwigshafen University of Applied Sciences.
Our students
have generated a video about the degree programs using AI.
Copyright: Christian Djoko Tchedom and Frank Thierry Tsidie Kengni
BASF
is the world's largest chemical company by sales and a company that uses innovative IT technologies and data science to achieve the perfect integration of production, infrastructure and operational services. The Digital Innovation team of BASF's European Site & Verbund Management is our cooperation partner and will be offering a Master's degree in Business Informatics with a focus on Data Science and Consulting as a dual Master's degree program from the summer semester 2024. The special plus: start in the winter and summer semesters, maximum flexibility, attractive remuneration and a very short distance from the university for personal meetings!
You can find more information here: BASF Master's program
Videos about the BASF - Master Program
The Lufthansa Group
is a global aviation company with more than 300 subsidiaries and more than 100,000 employees. It holds a leading position in its home market of Europe. The Lufthansa Group consists of the business segments Network Airlines, Eurowings and Aviation Services.
It is precisely in this business segment that there are many areas of application for innovative IT solutions with data science as well as in the area of the Internet of Things. The joint practice-integrated Master's program has existed since 2021.
The special plus: very diverse tasks in the Internet-of-Things environment, interesting additional benefits and exciting insights into international network management!
You can find more information here: Lufthansa Group Master's program
Cooperation partners of the degree programs
Due to the strong practical relevance of the degree programs, a long-standing and close cooperation with a number of well-known companies in the region has been established. In some courses, cooperative projects with companies in the region are an integral part of the teaching method. At the end of 2 years, at least 3 projects are carried out as part of the course. 75% of the lectures have integrated exercises and case studies.
Dual programs in the Master's degree program in Information Systems
You can also study the Master's in Business Informatics with a focus on Data Science & Consulting on a dual and practice-integrated basis. We cooperate with SAP, BASF and the Lufthansa Group. All programs can be started in the winter semester, the dual study program with BASF also in the summer semester. The programs run for two years and include interesting insights into departments and international projects as well as working in virtual teams. All programs offer flexible employment opportunities throughout your studies and include an attractive monthly salary. You must apply to the respective dual cooperation partner, i.e. SAP, BASF or Lufthansa, and in parallel through the regular application process at Ludwigshafen University of Applied Sciences.
You can find more information about the dual Master's program with SAP and how to apply on the website: SAP STAR Master's program
You can find more information about the dual Master's program with BASF and how to apply on the website: BASF Master's program
You can find more information about the dual Master's program with Lufthansa and how to apply on the website: Lufthansa Group Master's program
Study-integrated practice partners
The great practical relevance of Business Informatics with a focus on Data Science & Consulting is strengthened in the regular program by the participation of practical partners in the course of study. Here you will find an overview of the companies that have been involved in our Master's program for many years with study-integrated real-time practical case studies, case study seminars, lectures, internships, lecturers, etc.
Our cooperation partners
Student Testimonials
Interviews with students
Mr. Philipp Riedlinger
As a graduate of the Master's program in Business Informatics at HWG Ludwigshafen, I can say in retrospect that the program provided me with excellent, interdisciplinary preparation for my professional life.
The education is particularly characterized by the unique combination of technological know-how and an understanding of the strategic development of business models, as well as the combination of methodical approaches from theory with the consistent application of what has been learned in practical projects.
In my current job as Head of Innovation at a company specializing in the creation of joint ventures with a technological focus on artificial intelligence, I am able to apply much of the course content in an extremely targeted manner.
The Master's degree in Business Informatics at HWG Ludwigshafen thus opens up a wide range of career prospects, both in the development of modern software and platforms or (IT) consulting, as well as in positions with exceptional generalist requirements, for example in up-and-coming start-ups or in areas such as innovation management in large companies.
Mr. Dominik Kalb
The "Business Informatics with a focus on Data Science & Consulting" degree program at HWG Ludwigshafen offers optimal conditions for starting a career, and the combination of subjects such as "Design Thinking" or "Business Model Development" paired with the promising topics of "Big Data" and "Internet of Things" in particular convinced and encouraged me to choose this degree program. HWG-LU is one of the few universities that also offers applicants from outside the field the opportunity to qualify for the degree programs by taking knowledge tests. I therefore recommend this degree program to all prospective students who really want to enter professional life with a very good education.
Mrs. Sevda Bayar
It was very easy to start the Master's in Business Informatics, even for career changers, thanks to the preliminary course. The professors and the program manager took the time to answer all our questions.
We started our first Master's semester during the pandemic, but Ludwigshafen University of Applied Sciences responded very quickly. The online lectures were well structured and some were even recorded. The digital exams also went smoothly. The content in the first semester was very practical. The techniques were applied immediately in group work and case studies. In our view, this is good preparation for a later career in consulting.
The Master's in Business Informatics with a focus on Data Science & Consulting is highly recommended so far and the Master's program with the company SAP is also a good way to prepare for professional life in parallel.
Mr. Dennis Messer
Lecturer in the Bachelor's degree program in Business Informatics & Managing Director of the online marketing company "innofabrik"
The Master's degree program in Business Informatics with a focus on Data Science & Consulting teaches students important current trends as well as future-oriented technologies and concepts from the areas of Big Data, Internet of Things and strategic business consulting. In addition to traditional exams, practical case studies with realistic problems are carried out in small groups. A Master's degree course that is challenging - but fun and excellent preparation for everyday working life!
Ms. Alina Wolf
I can recommend the Master's in Business Informatics at Ludwigshafen University of Applied Sciences. The new study concept with a focus on data science was particularly exciting and the lecturers were very committed. The practical relevance was very important to me personally. There are many projects in cooperation with companies and you have the opportunity to work as a student trainee alongside your studies
Mr. Marcel Doppelreiter
The Business Informatics degree programs with a focus on Information Management & Consulting at Ludwigshafen University of Applied Sciences is broadly based and provides a comprehensive overview of various areas of business informatics. The integration of practically relevant content in the form of case studies or group projects gives you the opportunity to combine theory and practice during your studies. The English-language consulting modules in particular prepare you optimally for the working environment of a consultant.
Ludwigshafen University of Applied Sciences is also characterized by a family atmosphere. The lectures always take place in manageable group sizes and the professors always have an open ear for the students.
After successfully completing my studies, I can look back and say that this degree program has prepared me well for my future career.
Mr. Vinh_Pat_Tu
Practical projects and basic theoretical knowledge are an important combination in any degree program. This combination is very much reflected in this Master's degree program in Business Informatics. The course offers student teams the opportunity to work on exciting tasks in cooperation with leading companies in the industry, to put their own skills to the test and to develop innovative solutions.
Program Director
Prof. Dr. rer. pol. Martin Selchert
Diplom-Kaufmann
Professorship for Marketing and Corporate Management
Prof. Dr. rer. pol. Frank Thomé
Diplom-Kaufmann, M.A.
Professorship for Information Systems
Content & procedure
Since its reaccreditation in 2017, the Master's degree program in Information Systems at Ludwigshafen University of Business and Society, which has been running since 2007, has led to a Master of Science in Information Systems with a focus on Data Science & Consulting.
Information technology in particular is known to be subject to very rapid change. Specialist conferences, publications and corporate strategies show that the "digital transformation" of the economy is steadily progressing through the areas of "big data" and the "Internet of Things". This change is the focus of the Master's degree course in Business Informatics with a focus on Data Science and Consulting.
Data scientists deal with analysis methods for efficient research and real-time evaluation of "big data". This requires knowledge of disciplines and technologies such as advanced analytics, Hadoop or in-memory databases such as SAP HANA. In addition, data scientists have knowledge of mathematics and statistics, programming and databases as well as information technology and network communication, particularly in relation to the "Internet of Things".
Consulting expertise consists of analytical and conceptual skills in the development of corporate strategies, the design of innovative digital business models using design thinking and business model canvas, the optimization of processes, the ability to promote digital transformation through change management and strong communication skills in German and English.
As confirmed by practice and during reaccreditation, our Master's degree course in Business Informatics is characterized by its particularly high practical relevance.
Important note:
In the summer semester, you start your studies in the second semester!
In the winter semester you start your studies with the first semester!
Semester 1: Lectures only in the winter semester | |||
|---|---|---|---|
MW111 Business Model Innovation MW112 Change Management | |||
Optional modules: Controlling, Consulting or Human Resources | |||
Controlling MCO121 MCO122 MFI323 | Human Resources MLO341 MLO342 MLO343 | Consulting MW121 MW122 MW123 | |
MW131 IT law MW132 IT Service Management | |||
MW141 IT Architectures | |||
2nd semester: Lectures only in summer semester |
|---|
MW211 Design of Application Systems 1 MW212 Realization of application systems 1 |
MW221 IoT technologies MW222 IoT applications |
MW231 Process and system modeling MW232 Design Thinking |
MW241 Programming for data science MW242 Data warehousing MW243 NoSQL databases |
3rd semester: lectures only in the winter semester |
|---|
MW311 Design Application Systems 2 MW312 Realization of Application Systems 2 |
MW321 Analysis and Visualization MW322 Knowledge Management |
MW331 Advanced Analytics MW332 Advanced Analytics Tools |
| MW341 Practical project Data Science/Big Data |
| MW351 Internet of Things practical project |
4th semester: Master's thesis in the summer semester |
|---|
Thesis |
The exact contents can be found in the module handbook in the download area
Practical projects of the degree programs
NAO - a humanoid robot in use in the city library Joint project of the Master's program "Business Informatics with a focus on Data Science & Consulting" of the Ludwigshafen University of Business and Society (HWG LU) and the Ludwigshafen City Library is nearing successful completion.
Third-semester students on the Master's degree program in Information Systems with a focus on Data Science & Consulting at Ludwigshafen University of Business and Society (HWG LU) have programmed the humanoid robot NAO for use in the city library as part of a cooperation project with Ludwigshafen City Library. In future, it will be able to answer visitors' questions about the library's collection and the location of the media they are looking for. This is made possible by the core of the programming: an interface via which NAO can communicate with the library system and exchange data - while maintaining data protection.
The use of a humanoid robot as an intelligent library assistant for users could change library work and thus act as a prototype for other libraries. NAO not only expands the service of the Ludwigshafen City Library, but also gives library visitors low-threshold access to technology and artificial intelligence.
On Tuesday, December 19, 2023, NAO was presented by the students as part of their final presentation in the Makerspace at Ludwigshafen City Library. Project manager Prof. Dr. Frank Thomé concluded with an all-round positive assessment: "In this collaborative project, our students have combined humanoid robotics with artificial intelligence in an innovative way and shown how modern information technology can change the library sector. We are extremely pleased with the results of the project and are delighted to have developed a forward-looking assistance solution for Ludwigshafen City Library." "Our team appreciates the opportunity to gain practical experience through this challenging project and to expand our network in the city and the economy. The combination of artificial intelligence and humanoid robotics is not only proving to be a technological innovation, but is actually creating tangible added value for the citizens of our city," said Benedikt Lüth, summing up the students' perspective.
Those involved in the project at the city library were also very satisfied with the collaboration and the result: "The students did an excellent job and got our NAO up and running in no time at all! We are delighted that it can finally be used and are very excited to see how our users will react to it. The cooperation with the university is very valuable for us and has helped us to turn our vision of an innovative library into reality," said Tanja Weißmann, Head of the City Library, and her colleague Marco Teufel added: "It was really fun to supervise the group and to see how deeply the students got into programming and what diverse perspectives this opens up for the library."
A video produced by the students will soon introduce "NAO" to the public - soon to be found on the HWG LU's Master's in Business Information Systems website and on the city library's homepage.
The robot project with the Ludwigshafen City Library is just one of many exciting cooperation projects of the Master's degree course in Information Systems: at the same time as the NAO project, for example, two other student groups were working on practical projects in the field of the Internet of Things: In collaboration with the IT consulting company IBsolution, the students dealt with the topics of "Smart Campus" and "Smart Classroom" respectively in the context of data-supported building and energy management.
Design Thinking at Ludwigshafen University of Applied Sciences: Students of the Master's degree program in Information Systems present innovative solutions
Ludwigshafen - As part of the Master's degree course in Information Systems at Ludwigshafen University of Applied Sciences, students have developed innovative solutions for directly practice-relevant tasks of companies and organizations from the metropolitan area Rhine-Neckar using the Design Thinking method. In the current semester, the following sponsors have set a "Design Thinking Challenge": MVV Energie, the IT service company Valantic, the startup BioGenom, as well as the organizers themselves, the network organization 5-HT and Ludwigshafen University of Applied Sciences.
Design thinking is a user-centered and iterative-experimental approach to finding creative solutions to complex problems. According to all participating companies and organizations, this was very successful: "We will definitely implement the results" - this was emphasized several times in the Degree statements after the students' presentations. The very well-organized and professional cooperation between the student teams and the contact persons at the companies was consistently praised. And some participants from the corporate sponsors emphasized that not only the result but also the method itself was very interesting for them. An important additional advantage: new contacts and networks were created between the students and the companies as well as among the stakeholders.
Conversely, the students also gained important insights under the guidance of course leader Prof. Dr. Martin Selchert. Perhaps the most important experience was that the techniques taught in the events and discussed using examples really work in practice. The teams managed to deal with the highly complex tasks, work out the core problem from the originally formulated question with the companies and solve it systematically and creatively - right up to the first stages of tested prototypes such as a platform for digital customer interaction in a complex buying center, a database solution in knowledge management, the control of lead generation via an intelligently designed dashboard, the concept of an online presence including an inspiring AI-generated video and a highly innovative partnership model including a professionally designed website.
One success factor of the course was again the cooperation with the network organization 5-HT, which strengthens the cooperation between universities, companies and start-ups in the "Digital Qualifier" in order to develop innovative solutions for the industry.
If you are a company interested in taking part in the Design Thinking Challenge 2024, please contact the course leader Prof. Dr. Martin Selchert at martin.selchert@ 8< SPAM protection, please remove >8 hwg-lu.de: We look forward to a beneficial collaboration for everyone involved!
Data Science/Big Data practical project: Information Systems students work on company projects
Students on the Master's degree program in Information Systems with a focus on Data Science & Consulting worked on a variety of projects in the field of data science and big data. This was done in cooperation with the companies Breuninger, IBsolution, Verovis and Stocard by Klarna, for which the students acted as management consultants and solved exciting challenges on topics such as image recognition, predicting customer behavior, action-based corporate planning and management and sustainability reporting.
The projects were supervised by Prof. Dr. Coblenz and Prof. Dr. Freyburger as part of the "Practical Project Data Science/Big Data" course. After several weeks of work, the results were presented to the company representatives and the other students. The university would like to thank the participating companies Breuninger, IBsolution, Verovis and Stocard by Klarna for their excellent cooperation.
Application & Admission
The "Apply" button will take you to a brief guide on how to register and apply.
If you are not sure which documents you need to upload to the portal, you will find an overview here:
General application forms:
Admisson requirements for business informatics specialists, computer scientists and for career changers from economics
Admission requirements for Master program in Business Information Technology!
Our Master's degree program in Business Information Technology with a focus on Data Science & Consulting has been selected by SAP as one of three degree programs nationwide for a joint program. This program combines studies with practical work at SAP in various areas.
Admission to the Master's degree program "Business Informatics with a focus on Data Science & Consulting" is open to anyone who has successfully completed a first degree with an overall grade of 2.7 or better at a university in Germany with at least 180 ECTS in the field of "Business Informatics", "Computer Science" or "Economics" or has at least an equivalent German or foreign university degree. Applicants may also apply if they have not yet successfully completed a Bachelor's degree program or an equivalent degree, but can guarantee that they will obtain the degree within one semester of enrolling in the Master's degree program. This must be proven by means of suitable documents (overview of successfully completed and outstanding achievements) by the end of the application deadline; the scope of outstanding achievements may not exceed 30 credit points; at the same time, applicants must prove at the time of application that they have already registered for the final thesis of the undergraduate degree programs.
Applicants with a background in Business Informatics will be admitted directly to the NC selection procedure, provided that they also provide the language certificates listed below. All others must still provide proof of missing admisson requirements in Business Administration and/or IT:
- Applicants who have not completed their first degree in business informatics or economics must provide proof of basic knowledge in business disciplines such as accounting (bookkeeping and cost accounting), investments and financing, human resources, marketing, production theory, logistics or business management. Proof is provided if at least 20 ECTS have been achieved in such courses. Alternatively, proof of knowledge acquired in self-study can be provided in a written business studies entrance examination on these topics in which at least 50% of the maximum points have been achieved.
- Applicants who have not completed their first degree in business informatics or computer science must provide evidence of basic knowledge in the areas of programming, databases and modeling as well as web applications. Proof is provided by successful participation in a written/practical IT entrance examination on these topics, in which at least 50% of the maximum points were achieved. The university has set up a corresponding course on the OLAT learning platform for this purpose, which you can access via the program manager of the degree programs. The contents of this course are then also the basis for the IT knowledge test.
- English language skills corresponding to level B2 of the Common European Framework of Reference for Languages (CEFR) are required and must be proven by submitting a corresponding certificate. The program manager of the degree program will tell you exactly when you need to submit the certificate. It is also recognized if you have taken English at school up to the final year with at least "sufficient" or have studied in an English-language degree program in the meantime. Alternatively, you can also take awritten examin English with us in order to receive a certificate. To ensure that you can follow the lectures in English, you should polish up your language skills to level B2 before the lectures start.
Foreign applicants must provide proof of German language skills at level DSH-2 or Testdaf 4 with level 4 in all 4 sub-areas or DSD II or C1 from the Goethe Institute or ÖSD C1 or telc Deutsch C1 Hochschule with a certificate that is not older than 3 years, unless you have studied in a German-language degree program in the meantime. Certificates from private language schools cannot be recognized.
Dates and contents of the knowledge tests
| BUSINESS STUDIES | by arrangement in week 4/2025 |
| English | by arrangement in week 4/2025 |
| IT | CW50/2024 Repeat examination in CW 4/2025 |
If you are unable to provide proof of the required knowledge by the application deadline (July 15/January), we will automatically invite you to take a knowledge test. In order to take part in our selection process, you must pass the test(s) with at least a sufficient grade.
IT skills:
We currently offer a preparatory course for the IT knowledge exam, which you can access as follows. In order to gain access to this course (Master in Information Systems preparatory course), you must register with OLAT.
Please follow this link: OpenOlat - infinite learning (vcrp.de) and complete the registration.
After successful Degree you send your user name to the program manager so that he can add you to the course as a participant. You should then be able to see and use the "Master in Business Informatics" pre-course via the "My courses" tab.
English language skills (B2):
English language proficiency is required according to level B2 of the Common European Framework of Reference for Languages (CEFR) and must be proven by submitting an appropriate certificate. The program manager of the degree program will tell you exactly when you need to submit the certificate. It is also recognized if you have taken English at school up to the final year with at least "sufficient" or have studied in an English-language degree program in the meantime.
Alternatively, you can also take awritten examin English with us in order to receive a certificate. To ensure that you can follow the lectures in English, you should polish up your language skills to level B2 before the lectures start.
Business knowledge:
Applicants who have not completed their first degree in business informatics or economics must provide proof of basic knowledge in business disciplines such as accounting (bookkeeping and cost accounting), investments and financing, human resources, marketing, production theory, logistics or corporate management. Proof is provided if at least 20 ECTS have been achieved in such courses.
Alternatively, knowledge acquired in self-study can be demonstrated in a written business studies entrance examination on these topics in which at least 50% of the maximum points have been achieved.
Important information: If you have not yet completed your studies at the time of your application, you must provide proof of 150 of 180 ECTS (180/210) by the application deadline and the BA thesis must be registered. You can then submit the Bachelor's degree itself within the first semester of the Master's program. This is also the time when all required admisson requirements must be met with proof.
If you have any questions, please contact the program manager of the degree programs.
Notifications of possible enrollment will be issued at the end of January/July at the earliest!
The team at the Student Service Center (SSC) looks forward to meeting you
The SSC staff responsible for application management advise prospective students on all aspects of the application process. They are the right people to contact for all questions relating to application and admission/access to studies at the Ludwigshafen University of Business and Society.
E-mail: ssc-bewerbung@ 8< SPAM protection, please remove >8 hwg-lu.de
Telephone: +49 621 5203-0
For subject-related questions, please get in touch with the relevant contact person for your desired degree program.
Opening hours of the SSC
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