Since the beginning of globalization, we have observed a fundamental change in the economy and production. Value chains are spreading across national borders and oceans, which can lead to more than just language barriers. Intercultural skills have become more important than ever in order to be able to face such challenges professionally.

In four semesters, the degree programs in international business administration combine essential business fundamentals with the necessary intercultural skills that managers need in the age of internationalization. The "blended learning" concept used in the distance learning course reinforces self-management and personal responsibility. A skill that your future professional position will require. You will learn how to combine critical and rational decision-making with ethical principles and social aspects.

Whether international personnel management, controlling or marketing, the diversity of the modules gives you the opportunity to work in any area of the company. Take a look at the module handbook.

• Semester 1

Marketing as market-oriented corporate management & international marketing, supply chain management, science and research methodology

• Semester 2

Focus on corporate management. This includes strategic management, controlling and the implementation of a business simulation game.

Expansion of intercultural competence with the modules international market research, international corporate management and intercultural communication.

• Semester 3

International personnel management, organization and work and organizational psychology

Specialization in two of the four compulsory elective modules: law, sociology, finance and macroeconomics.

To teach leadership skills , the areas of rhetoric, ethics and creativity are offered in semesters 1 to 3.

• Semester 4

Completion of the Master's thesis and defense.

The attendance phases take place on approx. 3 - 4 weekends per semester (Friday, 1 - 7 p.m. & Saturday, 9 a.m. - 4 p.m.) at the campus in Ludwigshafen am Rhein.

All modules can also be taken individually to obtain a university certificate as part of continuing professional development.