Prof. Dr. Klaus Blettner
Dean of Department II: Marketing and Human Resources Management
Diplom-Kaufmann
Professorship for General Business Administration, in particular Marketing
Degree programs in Marketing and International Marketing Management
C 2.220
+49 (0) 621/5203-363
klaus.blettner@ 8< SPAM protection, please remove >8 hwg-lu.de
Teaching areas
- International Sales Management
- Digital Business
- Entrepreneurship
- Corporate Social Responsibility
Areas of interest
- Digital Business Models
- Digitalization in Marketing and Sales
- Higher Education Management
- Business Philosophy
Functions at the university
- Dean of the Marketing and Human Resources Management Department (since 2012)
- Chairman of the Examination Board of the Department (since 2012)
- Member of the University Senate (since 2011)
- Member of the Faculty Council (since 2011)
- Head of the Bachelor of Marketing program (since 2011)
Professional career
since 2011 | Professor of General Business Administration, in particular Marketing at the Ludwigshafen University of Business and Society |
2006 | Sales Director DACH/CEE/Russia at Bentley Systems, Inc. |
2002 | Commercial Director at GEF-RIS AG |
2000 | Director Corporate Finance at APCON Business Consulting |
2000 | Senior Consultant at TellSell Consulting GmbH for Marketing and Sales |
1997 | Doctorate (Dr. rer. pol.) at the University of Trier, topic: Structural change in the distribution of goods |
1996 | Managing Director at INMIT Institute for SME Economics at the University of Trier |
1993 | Research assistant at the Chair of SME Economics, University of Trier |
1990 | Major in Business Administration at the University of Trier, focus on personnel and organization, elective subject: competition law, Degree: Diplom-Kaufmann (1993) |
1988 | Undergraduate studies in economics at the Rheinische Friedrich-Wilhelms-Universität Bonn, intermediate diploma 1990 |
Memberships
- Advisory Board of the Rhine-Neckar Marketing Club
- Advisory Board of the Ludwigshafen Marketing Association
- Ludwigshafen Chamber of Commerce and Industry